What’s Inside #WineWednesday: Methyl Anthranilate

Who knew WineWednesday could also be WayBackWednesday? Take a stroll down memory lane with us: Purple Laffy Taffy, grape Fanta, purple Jolly Ranchers, grape Kool-Aid. Is it just us or do you also start drooling when you think of these super sweet childhood treats?



The Concord grape has given countless candy creators abundant inspiration. After all, Concord grapes are the tastiest of the grape varieties, and the chemical Methyl Anthranilate makes them (and the candies that imitate them) that way! Methyl Anthranilate has been used as a flavor and aroma agent since the early 20th century when grape soda was the popular fizzy drink of choice. Every time you take a sip or bite into something grape-flavored or apple-flavored, you can bet this week’s #WineWednesday star molecule is involved!

Smell the Science

The scent of grapes and the scent of wine are certainly some of our favorites. In fact, ask any winelover and they’ll tell you half of enjoying the wine-tasting experience is breathing in the complex aromas in your glass. Along with some of our other WineWednesday molecules, the Methyl Anthranilate in your drink is what floods your senses with fruity, musty, floral notes that transport you to a vineyard of giant, juicy grapes.

So, what’s in #WineWednesday:

Chemical Name: Methyl Anthranilate
Class: Ester
Smell: Fruity- Grape & a hint of orange-flower
Color: Pale yellow or colorless liquid

Uses: Methyl Anthranilate is used to create anything that might smell or taste like grape, orange, or apple. From baked goods, chewing gum, and beverages, to gelatins, puddings, frozen dairy, jams and jellies, Methyl Anthranilate in a range of doses will bring your nostrils and taste-buds full-bodied pleasure.

Where it’s found in nature or product goods: Whether you are out tending to your garden of orange trees, apple trees, and jasmine, or enjoying grape soda pop, a cup of cocoa, or a glass of wine, Methyl Anthranilate is there for your enjoyment. In nature it is most common in a fistful of ripe Concord grapes, but Methyl Anthranilate is also used to sweeten berry-scented shampoos, soaps, and house-cleaning supplies.